Home Selling Q&A: Why is a home not selling?

Home Selling Q&A: Why is a home not selling?

Question: “Why is a home not selling?”

Chris’s Answer:

Here are 6 common reasons why a property is not selling on St. Croix:

  • It’s in a problematic spot. As they say, in real estate it’s all about location. Tough locations aren’t always a reflection of the neighborhood. If your home backs up to the highway, lies directly in the flight path for the airport, or faces a street which feels bustling, Buyers may hesitate. If you can’t change a less-desirable element of your location, work with it. Try to turn it into something positive, or deal with it in pricing. Use landscaping to block an undesirable view or muffle noise, reframe an oil refinery overlook as “evening lights,” and highlight a busy street as a convenient way to get around island.
  • It’s dirty or cluttered. We recommend making your home as clean and impersonal as possible, at least for the photos. Repaint, pack up your extensive assortment of travel souvenirs, and remove litter boxes and pets before your showings. The Buyers need to visualize themselves living in the home with their own belongings.
  • It needs maintenance. When Buyers see deferred maintenance or a house unkept, they begin to worry about the things in the home they can’t see. It makes a bad first impression. It doesn’t have to be perfect. Do whatever maintenance you can. Repairs will show up in the property inspection, but this is about first impressions.
  • Poor curb appeal. The way your home looks when potential Buyers arrive or drive by is important. The first time the Buyer sees the home, they begin passing judgment. A fresh coat of paint on the door, welcoming pots of flowers, and maintained landscaping are simple fixes which go a long way and help the Buyer feel interested.
  • An unattractive or inaccurate listing. The description and details of the property need to be accurate, any documents included, and the property should be mapped correctly so that people can find it. Photos should be thoughtful, well-lit, and properly-framed images and videos which show your home or condo at its best. High quality photos and videos matter, and the order of the photos is very important. If there is a view, this should be featured in the first 3 photos.
  • The price is too high. Some sellers do not realize how valuable initial pricing is. Besides the main photo, it’s the first impression of a listing. Sometimes Sellers have a belief that their home is worth more than the market will support. We provide current market analysis to assist with initial pricing. Feedback from showings and the number of showings are helpful in determining whether the price should be lower.

Contact us with any questions about real estate on St. Croix!

First published on our March 2024 Newsletter

Home Selling Q&A: What Makes an Attractive Listing?

Home Selling Q&A: What Makes an Attractive Listing?

Question: “What makes an attractive listing?”

Christie’s Answer:

Some of the sale listings we see on MLS (Multiple Listing Service) surprise us and NOT in a good way! The photos show the owners’ personal items on the counters or all over the bedrooms, photos are taken vertically instead of horizontally so that less of the rooms are visible, the lighting is poor, the descriptions are uninteresting, the skies are grey, or there are no walkthrough videos or drone videos and photography. Properties are sometimes even mapped incorrectly. We have seen some mapped off-shore in the Caribbean Sea!

In our listings, we take time creating them so that they are accurate, descriptive, and attractive. We have crisp clear photos with most of the personal items removed or hidden, videos to show the property (sometimes including a self-guided 3-D tour), and include any helpful documents such as maps, surveys or plot maps, list of improvements, rules and regulations, and floor plans.

We have sold properties to off island buyers sight unseen, which makes us a little nervous. If the listing has poor photos, or if there’s something our Buyers particularly want to see, we take those photos or videos. Once a Buyer asked for close-up photos of all of the plumbing fixtures. One house was on a rough road, so we took a driving video. We have done FaceTime calls to walk through the property with Buyers answering their questions as we went. The first time they actually saw the house was after it had closed and we handed them the keys!

Contact us with any questions about real estate on St. Croix!

First published on our March 2024 Newsletter

Florence Williams Public Library Reopens

Florence Williams Public Library Reopens

Christie is an avid reader and we are so excited to see the Florence Williams Public Library, a historic institution in downtown Christiansted finally reopen on April 9, 2024 after being shuttered by the 2017 hurricanes. As reported by the VI Daily News (article available here), Gov. Albert Bryan Jr., Lt. Gov. Tregenza Roach, Senate President Novelle Francis Jr., Disaster Recovery Director Adrienne Williams-Octalien, and Planning and Natural Resources Department Commissioner Jean-Pierre Oriol attended a ribbon-cutting ceremony.

WTJX also reported that the new and improved four-story library features two levels of shelves lined with books, and an upgraded computer area with the latest software programs and access to digital audio books that are part of the integration of the Library for the Blind and Physically Challenged. The library features a multipurpose room to host community events that has video conferencing capabilities, and a children’s room with a Taino hut that provides a fun space for reading. WTJX also said the public can look forward to the brightly colored mural and paintings, archives and special collections, a photo duplication lab, and government documents available at the renovated library. The $702,775 recovery project, which included federal funding from the Federal Emergency Management Agency, was completed by Heights Construction & Supply LLC. Read the full article here.

St Croix Songwriter’s Foundation has donated $3 Million in Health Care Contributions to St. Croix

St Croix Songwriter’s Foundation has donated $3 Million in Health Care Contributions to St. Croix

Since 1992, the Bennie and Martha Benjamin Foundation has contributed $3 million towards enhancing health care services in the region. The VI consortium article reported the insights into the legacy of Bennie Benjamin, a songwriter from St. Croix. The Foundation executor said Benjamin’s will specified that royalties from his songs be allocated to health care improvements within the Virgin Islands. The latest donation is to Frederiksted Health Care which has received 3 state-of-the-art dental scanners to improve patient care. These advanced scanners, one for each of FHC’s dental sites, were generously provided by the Bennie and Martha Benjamin Foundation to enhance dental care services on St. Croix.

The article also shared the transformative effects of this donation as illustrated by the FHC.

Prior to receiving the scanners, the process of creating dentures, crowns, and bridges was lengthy and prone to errors, involving off-island shipping of molds which could take 6 to 8 weeks. Heat during shipping sometimes caused molds to shrink, resulting in ill-fitting final products and necessitating re-doing the entire process. With the new scanners, images are sent directly to the lab, ensuring precise results and reducing turnaround time to 10 days.

Dr. Robert Good, Chief Dental Officer at FHC

Read the full article here.

New Nonstop Service to St Croix on Frontier Airlines

New Nonstop Service to St Croix on Frontier Airlines

Great news coming out of St. Croix! Travel demand to the island has seen a significant surge in the post-pandemic period, and will soon welcome a new airline to consider when booking travel to the big island. Ultra-low fare carrier Frontier Airlines recently announced they will begin nonstop service from Henry E. Rohlsen Airport (STX) on St. Croix to Orlando International Airport (MCO) starting May 2024. They also announced that flights between St. Croix and San Juan will begin this June.

This addition now connects St. Croix to the vast network of flights from the mainland United States into San Juan and Orlando. “We’re thrilled to again announce new service from St. Croix,” said Josh Flyr, Vice President Network Operations and Design, Frontier Airlines. “It will help further support inbound tourism to St. Croix and, for the local community traveling stateside, Orlando is the most popular destination in the U.S. and offers a huge array of connecting options to destinations both within the U.S. and internationally.”

Headquartered in Denver, Colorado, Frontier Airlines operates more than 100 A320 family aircraft, serving approximately 120 destinations in the U.S., Caribbean, Mexico, and Central America. Thanks to the use of these aircraft models, their seating configuration, and weight-saving initiatives, Frontier’s average of 43 percent fuel savings makes them the most fuel-efficient U.S. airline. On a mission to provide affordable travel across America, the airline offers the lowest fares; plus, children 14 years and younger are eligible to fly free through the airline’s DISCOUNT DEN® travel club on qualifying flights.

To celebrate this momentous occasion, Frontier Airlines is offering low fares starting at $69 and Premium Seat upgrades starting at $19. We’re thrilled to have this new option available, as it offers additional opportunities for visitors to our shores and provides our local community with a new cost-efficient option to visit family and friends in the mainland United States. For additional information on discounts and fares, visit the Frontier Airlines website at www.flyfrontier.com.

Written by Anquanette Gaspard