Jun 19, 2025 | Island News
As we reach the reach the half year mark, the U.S. Virgin Islands Tourism Department is reporting strong performance across key sectors — including airlift, cruise arrivals, accommodations, cultural events, and global visibility — as the territory continues to establish itself as one of the Caribbean’s most dynamic destinations according to the St. Croix Source.
2024 was a record-breaking year in tourism for the USVI and we are excited! 2025 is showing strong mid-year results with increases in air travelers, cruise passenger arrivals and more. For example, the Source reported that air service to the territory continues to expand, with daily nonstop flights now operating between Dallas and St. Thomas. St. Croix will receive new nonstop flights from Chicago later this year. The new American Airlines service from Chicago O’Hare International Airport is scheduled to begin December 6 and will operate on Saturdays, bringing travelers from the midwest to Henry E. Rohlsen Airport (STX) on St. Croix.
Read more on St Croix Source here and on Travel Pulse here.
Apr 17, 2024 | Island News
According to a recent VI Consortium article, Governor Bryan attended this year’s Seatrade Global conference in April where he showcased the Virgin Islands’ pivotal role in global cruise tourism, emphasizing the territory’s impressive 5 percent share of the market. The governor also met with executives, stakeholders, and government officials from across the world discussing trends and partnerships in the cruise industry. Given that tourism generates 70% of the Virgin Islands’ economy, the governor stated that “these initiatives and investments are really proving to be worthwhile.” The conference may even be responsible for some legislative changes the governor says are in the pipeline. These aim to further enhance the cruise and tourism offerings, especially potential growth on St. Croix. Governor Bryan also expressed optimism that the exchanges of ideas during the event will lead to “exciting prospects” for the territory through new public-private partnerships.
May 30, 2023 | Island News
We are excited to see that tourism in the US Virgin Islands has remained very strong! The Caribbean Journal reported that ForwardKeys data shows the US Virgin Islands leading Caribbean destinations in international arrival growth, with a 22 percent increase over the first quarter of 2022. That’s ahead of destinations like St Maaten, Guadeloupe, Turks and Caicos and even the Dominican Republic. It also reported that since 2019, the numbers show an even more robust, sustainable jump: the US Virgin Islands has grown at a rate of 24 percent, the highest growth rate in the Caribbean. Read the full article here.
We have noticed that since beginning of the year, the island continues saw many many are visiting for the first time through the increase of cruise ship arrivals and stayover visitors from the mainland. It doesn’t surprise us that reports show in St. Croix, cruise traffic has increased by 150 percent! While the cruise ship season has ended here on St. Croix now that we are approaching June, our island arrivals by air are at an all-time high with visitors from all over the mainland coming to our shores for a taste of the island’s captivating energy.
We are so happy to also see the U.S. Virgin Islands has received top honors from several prestigious media companies for 2023. Porthole Cruise and Travel Magazine, Yahoo! Life and Frommers all underscored the territory for its ease of travel and new developments. Condé Nast Traveler highlighted the USVI as one of the Best Places to Go in 2023; Travel + Leisure ranked USVI as one of the 50 best destinations to travel to thanks to our beach vibes. We’re thrilled to share St. Croix with new and returning visitors in 2023.
Photo from The Caribbean Journal